Marine Parks Press Ads

Project:Marine Parks Press Ads Client:Department of Environment and Heritage  

Martins Integrated recently produced an advertising campaign for The Department for Environment and Heritage, Coast and Marine Conservation Branch.

The aim of the campaign is to educate the public about South Australia’s Marine Parks.  Using press and radio advertising, the campaign targets recreational fishers with a positive message about fishing in marine parks reinforced by the line “South Australian Marine Parks … reserve today, preserve for ever.”